Walmart Course
- Description
- Curriculum
- FAQ
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- Reviews
Purpose of Walmart Course
The purpose of this Walmart Course at NICON Group of Colleges is to equip students with the foundational knowledge and practical skills needed to launch and grow a successful business on Walmart Marketplace . This course provides students with the opportunity to develop a strong foundation in Walmart selling, engaging in product research, listing optimization, fulfillment management, and advertising strategies . Students will learn how to create high-converting listings, manage inventory efficiently, configure shipping and fulfillment, and apply proven strategies to drive sales and scale their business .
Key Features of This Walmart Course
The key features of this Walmart Course are as follows:
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We enable students to gain proficiency in Walmart Marketplace selling strategies and tools
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Students develop hands-on experience in product research, listing optimization, and fulfillment management
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This course enhances career prospects in the growing e-commerce industry
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Learn to launch, manage, and scale a profitable Walmart business
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Master Walmart Fulfillment Services (WFS), advertising solutions, and catalog optimization
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You will learn from highly qualified and experienced instructors
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Interactive, practice-oriented teaching methodology with real-world projects
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Flexible timings to accommodate all students
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Certification upon completion of the course
Importance of Walmart Marketplace
Growing E-commerce Platform: Walmart Marketplace is one of the fastest-growing e-commerce platforms in the US. The marketplace provides sellers with access to millions of customers and is experiencing significant growth, making it an attractive opportunity for sellers looking to expand their reach .
Business Opportunities: Walmart is an excellent online marketplace for both small and large sellers. It offers a trusted brand name, a simple platform, and tools that help sellers manage orders, listings, and sales easily . Walmart Fulfillment Services (WFS) provides an all-in-one solution for inventory storage, order fulfillment, returns, and customer service .
Career and Freelancing Opportunities: Walmart skills open doors to careers in e-commerce management, dropshipping, digital marketing, and entrepreneurship. Students can start their own online store, become Walmart Virtual Assistants, or work for e-commerce companies .
Pakistan’s Growing Interest: The Trade Development Authority of Pakistan (TDAP) and various chambers of commerce have been actively organizing training programs on Walmart selling to equip Pakistani entrepreneurs with modern digital trade tools .
Who Should Join This Walmart Course?
This Walmart Course is suitable for:
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Students and job seekers looking to build an e-commerce career
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Entrepreneurs wanting to launch a profitable online business
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Freelancers seeking to offer Walmart Virtual Assistant services
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Business owners wanting to expand their online presence
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Anyone interested in e-commerce and online selling
Career Growth with Walmart
Enhanced Job Prospects: Walmart Marketplace skills are in high demand as the platform continues to grow. Graduates can manage Walmart stores for businesses, work for e-commerce companies, or start their own brands. The Trade Development Authority of Pakistan (TDAP) has recognized the importance of Walmart training by organizing professional trainings for businesses .
Freelancing Opportunities: Walmart skills enable individuals to work as Walmart Virtual Assistants, offering services like account management, listing optimization, product sourcing, and order management to clients .
Entrepreneurial Opportunities: Walmart Marketplace provides access to a vast customer base with lower competition compared to other platforms . The platform’s clean interface and simple guidance make it accessible for beginners.
Global Recognition: Walmart expertise is recognized worldwide, opening doors to international business opportunities.
Why NICON Group of Colleges?
NICON Group of Colleges is one of the leading skill-based education providers in Pakistan, offering reliable and practical education through our multiple campuses across the country. We are always keen to provide what students need to get fast results after taking the course. This Walmart Course is designed for individuals serious about building an e-commerce business on Walmart Marketplace.
Join us through this Walmart Course because we provide:
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Unique Methods of Learning
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Project Analysis
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Certification as an Award
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Expert Faculty with Proven Track Record
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Modern Learning Facilities
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Flexible Timings
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Multiple Campus Locations Across Pakistan
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1
Day 1Introduction to Walmart Marketplace
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What is Walmart Marketplace and why it matters
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History and evolution of Walmart's e-commerce
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Walmart vs Amazon - Key differences
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Walmart's growth and market position
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Career opportunities in Walmart e-commerce
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Assignment: Research successful Walmart sellers
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2
Day 2
Understanding the Walmart Ecosystem
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Walmart Marketplace overview and features
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Walmart Seller Center dashboard navigation
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Walmart fees and cost structure
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Understanding Walmart's policies and guidelines
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Assignment: Explore the Walmart Seller Center interface
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3
Assignment 1 -
4
Quiz 1 -
5
Day 3
Walmart Seller Account Setup
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Creating a Walmart seller account
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Account types and requirements
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Completing the onboarding process
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Verification and approval process
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Assignment: Complete Walmart seller account setup
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6
Day 4
Walmart Policies & Compliance
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Walmart selling policies and guidelines
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Prohibited items and restricted products
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Understanding Walmart's performance standards
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Avoiding common account deactivation issues
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Assignment: Review Walmart seller policies
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7
Day 5
Navigating Walmart Seller Center
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Seller Center dashboard walkthrough
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Understanding key metrics and reports
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Managing account settings and notifications
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Using Walmart's Help Center and resources
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Assignment: Navigate and explore Seller Center
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8
Assignment 2
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9
Quiz 2
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10
Day 6
Introduction to Product Research
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Why product research matters for Walmart
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Identifying profitable niches and markets
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Understanding competition and demand assessment
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Data-driven product selection process
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Assignment: Analyze product categories
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11
Day 7
Product Research Tools & Techniques
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Overview of product research tools
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Using Keepa and Helium 10 for product research
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Google Trends for trend analysis
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Understanding Walmart's product categories
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Assignment: Conduct product research using tools
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12
Day 8
Finding Profitable Product Ideas
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Brainstorming product ideas
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Product idea validation techniques
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Criteria for selecting winning products
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Seasonality and evergreen products
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Assignment: Generate product ideas list
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13
Assignment 3
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14
Quiz 3
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15
Day 9
Competition & Demand Analysis
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Evaluating competition for product ideas
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Assessing demand on Walmart Marketplace
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Market saturation analysis
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Identifying gaps in the market
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Assignment: Analyze competition for a product
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16
Day 10
Walmart Revenue Calculator
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Using Walmart's revenue calculator
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Calculating profit margins and fees
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Understanding hidden costs
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Assignment: Calculate profitability for a product
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17
Day 11
Product Sourcing Strategies
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Strategies for finding profitable products
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Understanding patents and intellectual property
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Product sourcing from US and international suppliers
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Working with distributors and wholesalers
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Assignment: Create a sourcing plan
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18
Assignment 4
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19
Quiz 4
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20
Day 12
Walmart SEO Fundamentals
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How search works on Walmart Marketplace
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Walmart's search algorithm principles
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Organic vs paid search on Walmart
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Assignment: Conduct a Walmart SEO audit
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21
Day 13
Keyword Research for Walmart
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Walmart keyword research tools
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Identifying high-intent keywords
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Reverse ASIN keyword research
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Building a keyword strategy
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Assignment: Create a keyword strategy
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22
Day 14
Creating Effective Product Titles
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Walmart product title formula
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Including keywords effectively
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Title best practices and guidelines
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A/B testing titles
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Assignment: Optimize a product title
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23
Assignment 5
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24
Quiz 5
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25
Day 15
Bullet Points & Product Descriptions
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Writing high-converting bullet points
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Product description best practices
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Using customer language
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Formatting for readability
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Assignment: Write optimized bullet points
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26
Day 16
Product Images & Visual Content
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Walmart image requirements and guidelines
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Creating professional product images
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Infographics and lifestyle images
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Video content for product listings
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Assignment: Create optimized product images
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27
Day 17
Maintaining Catalog Quality
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Using Assortment Growth tool for catalog optimization
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Monitoring listing quality and resolving issues
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Bulk listing management
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Troubleshooting listing problems
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Assignment: Optimize a complete product listing
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28
Assignment 6
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29
Quiz 6
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30
Day 18
Introduction to Walmart Fulfillment
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Walmart Fulfillment Services (WFS) overview
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Understanding fulfillment options
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WFS benefits and requirements
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Assignment: Research WFS program
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31
Day 19
Getting Started with WFS
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WFS enrollment and onboarding process
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Inventory preparation and shipping to Walmart
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WFS fee structure
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Assignment: Set up WFS for your account
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32
Day 20
Managing WFS Inventory
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Inventory management with WFS
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Tracking inventory levels
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Replenishment strategies
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Assignment: Create an inventory plan
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33
Assignment 7
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34
Quiz 7
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35
Day 21
Seller-Fulfilled Shipping
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Managing your own fulfillment operations
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Setting up fulfillment centers
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Choosing preferred carriers and shipping settings
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Assignment: Set up shipping settings
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36
Day 22
Shipping Policy & Best Practices
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Walmart shipping policy requirements
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Understanding delivery timeframes
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Packaging best practices
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Shipping labels and tracking
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Assignment: Optimize shipping settings
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37
Day 23
Returns & Customer Service
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Walmart returns policy and process
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Handling customer inquiries
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Managing returns and refunds
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Customer service best practices
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Assignment: Practice customer service scenarios
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38
Assignment 8
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39
Quiz 8
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40
Day 24
Walmart Pricing Strategies
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Understanding Walmart pricing rules
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Competitive pricing strategies
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Setting profitable prices
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Assignment: Create a pricing strategy
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41
Day 25
Winning the Buy Box
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What is the Walmart Buy Box
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Factors influencing Buy Box eligibility
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Optimizing for Buy Box success
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Assignment: Analyze Buy Box competition
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42
Day 26
Promotions & Discounts
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Types of promotions on Walmart
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Setting up promotional pricing
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Coupons and deals
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Assignment: Create a promotional campaign
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43
Assignment 9
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44
Quiz 9
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45
Day 27
Using Walmart Repricer
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Introduction to Walmart's repricing tool
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Automated pricing strategies
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Customizing repricing rules
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Assignment: Set up a repricing strategy
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46
Day 28
Introduction to Walmart Advertising
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Walmart Connect advertising overview
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Why advertise on Walmart Marketplace
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Understanding search ad placements
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Assignment: Explore Walmart advertising dashboard
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47
DAy 29
Setting Up Walmart Ads
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Creating ad campaigns and ad groups
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Keyword targeting and match types
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Setting bids and budgets
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Assignment: Set up a Walmart advertising campaig
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48
Assignment 10
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49
Quiz 10
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50
Day 30
Ad Optimization & Analytics
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Analyzing ad performance and metrics
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Optimizing campaigns for better ROI
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Search Insights and reporting tools
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Assignment: Optimize an ad campaign
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51
Day 31
Promotions & Marketing Tools
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Using promotional pricing effectively
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Sales rewards and attribution
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Understanding customer behavior data
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Assignment: Create a marketing plan
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52
Day 32
Walmart Analytics & Reporting
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Seller Center analytics and reports
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Key metrics and KPIs
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Understanding performance data
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Assignment: Create a performance report
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53
Assignment 11
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54
Quiz 11
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55
Day 33
Performance Management & Metrics
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Walmart's performance standards
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Managing order defect rates
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Understanding feedback and reviews
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Assignment: Create a performance improvement plan
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56
Day 34
Account Health & Risk Management
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Maintaining account health
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Handling account issues and suspensions
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Writing effective plans of action
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Preventing account deactivation
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Assignment: Create a risk management plan
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57
Day 35
Scaling & Growing Your Business
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Scaling strategies for increased sales
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Expanding product lines
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Outsourcing and automation
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Building a team and systems
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Assignment: Create a scaling plan
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58
Assignment 12
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59
Quiz 12
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60
Day 36
Final Assessment & Capstone Project
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Comprehensive revision of all topics
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Capstone project: Build a complete Walmart business plan
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Product research, listing, and launch strategy
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Final presentation and feedback
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Certification
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Walmart Course Now Open for Admissions
This is to inform all students and professionals that NICON Group of Colleges is now accepting admissions for its comprehensive Walmart Course at the 6th Road Campus and other campuses across Pakistan. The Walmart Marketplace has emerged as a leading e-commerce platform with over 120 million monthly visitors, providing sellers with access to a vast customer base through a trusted retail brand . With growing interest from the Trade Development Authority of Pakistan (TDAP) in training local businesses on Walmart selling, this course provides a timely opportunity for Pakistani entrepreneurs to tap into the US e-commerce market . Limited seats are available, and interested candidates are encouraged to register early.
Course Highlights:
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Comprehensive training from beginner to advanced Walmart selling
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Practical, hands-on approach with real-world projects
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Learn account setup, product research, listing optimization, and fulfillment
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Master Walmart Fulfillment Services (WFS) and advertising solutions
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Expert faculty with industry experience
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Flexible timings and multiple campus locations
Walmart Course - Comprehensive training covering seller account setup, product research, listing optimization, fulfillment solutions, and scaling strategies for e-commerce success.
There are no strict prerequisites for this course. Students must follow the timetable to enroll in and complete this Walmart Course. It includes:
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Students must be prompt so they do not miss any training sessions
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They must bring a notebook to write down important points
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Candidates must have a learning-oriented mindset
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Having a laptop is highly recommended for practical exercises
