Amazon Course
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- Curriculum
- FAQ
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Purpose of Amazon Course
The purpose of this Amazon Course at NICON Group of Colleges is to equip students with the foundational knowledge and practical skills needed to launch and grow a successful Amazon FBA business. This course provides students with the opportunity to develop a strong foundation in Amazon FBA, engaging in product research, sourcing, listing optimization, and advertising techniques . Students will learn how to identify profitable niches, find reliable suppliers, create optimized listings, and scale their business using Amazon’s powerful tools and services.
Key Features of This Amazon Course
The key features of this Amazon Course are as follows:
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We enable students to gain proficiency in Amazon selling strategies and tools
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Students develop hands-on experience in product research, sourcing, and listing optimization
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This course enhances career prospects in the growing e-commerce industry
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Learn to launch, manage, and scale an Amazon FBA business
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Master Amazon PPC advertising, inventory management, and customer service
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You will learn from highly qualified and experienced instructors
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Interactive, practice-oriented teaching methodology with real-world projects
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Flexible timings to accommodate all students
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Certification upon completion of the course
Importance of Amazon FBA
Growing E-commerce Opportunities: Amazon FBA is an excellent opportunity for those looking to establish a successful online business and gain valuable experience in the rapidly growing field of e-commerce . With Amazon FBA, you send your products into Amazon’s global network of fulfillment centers, and they handle pick, pack, ship, customer service, and returns .
Career and Entrepreneurial Opportunities: Managing an Amazon FBA business is a great way to build skills like product sourcing, marketing, and customer service, useful for a career in e-commerce . Graduates can start their own businesses, become professional Amazon sellers, or work for e-commerce companies.
Global Reach: Amazon FBA provides access to Amazon’s global customer base. Through programs like FBA New Selection, sellers get free storage, liquidations, and returns processing for eligible products new to FBA .
Business Scaling: Amazon FBA allows for easier scaling of your business, enabling you to grow without worrying about logistics . You can expand product lines, diversify, and reach customers worldwide.
Who Should Join This Amazon Course?
This Amazon Course is suitable for:
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Students and job seekers looking to build an e-commerce career
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Entrepreneurs wanting to start or scale an Amazon FBA business
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Freelancers seeking to offer Amazon management services
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Business owners wanting to expand their online presence
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Anyone interested in e-commerce and online selling
Career Growth with Amazon
Enhanced Job Prospects: Amazon FBA skills are in high demand as e-commerce continues to grow. Graduates can manage Amazon stores for businesses, work for e-commerce companies, or start their own brands.
Entrepreneurial Opportunities: Amazon FBA enables individuals to launch and scale an online business with relatively low barriers to entry. Amazon Seller University provides free educational resources across 35 topic areas in 21 languages to help sellers succeed .
Freelancing Opportunities: Amazon skills enable individuals to work as Amazon store managers, PPC specialists, or listing optimization experts.
Global Recognition: Amazon FBA expertise is recognized worldwide, opening doors to international business opportunities.
Why NICON Group of Colleges?
NICON Group of Colleges is one of the leading skill-based education providers in Pakistan, offering reliable and practical education through our multiple campuses across the country. We are always keen to provide what students need to get fast results after taking the course. This Amazon Course is designed for individuals serious about building an Amazon FBA business.
Join us through this Amazon Course because we provide:
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Unique Methods of Learning
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Project Analysis
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Certification as an Award
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Expert Faculty with Proven Track Record
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Modern Learning Facilities
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Flexible Timings
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Multiple Campus Locations Across Pakistan
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1Day 11 hour 30 mins
Introduction to Amazon FBA
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What is Amazon FBA and why it matters
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History of Amazon and the marketplace evolution
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FBA vs FBM (Fulfillment by Merchant)
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End-to-end process of using FBA to fulfill customer orders
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Benefits and challenges of selling on Amazon
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Assignment: Research successful Amazon sellers
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2Day 21 hour 30 mins
Understanding the Amazon Ecosystem
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Amazon marketplace overview
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Amazon Seller Central dashboard navigation
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Types of Amazon seller accounts (Individual vs Professional)
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Amazon fees and cost structure
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Using the Revenue Calculator for profit estimation
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Assignment: Set up a Seller Central account
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3Assignment 1Assignment
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4Quiz 1Quiz
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5Day 31 hour 30 mins
Amazon Seller Policies & Compliance
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Amazon selling policies and guidelines
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Account health and performance metrics
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Understanding Amazon's product restrictions
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Avoiding common account deactivation issues
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Seller University as a free educational resource
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Assignment: Review Amazon seller policies
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6Day 41 hour 30 mins
Product Compliance & Legal Requirements
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Product compliance and safety standards
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Patent, trademark, and intellectual property checks
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Amazon restrictions and category approvals
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Product identification codes: GTIN, UPC, EAN, SKU, ASIN, FNSKU
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Assignment: Conduct a product compliance check
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7Day 51 hour 30 mins
Brand Registry & Protection
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What is Amazon Brand Registry
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Benefits of Brand Registry
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Brand registration requirements and enrollment steps
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Protecting your brand on Amazon
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Assignment: Prepare for Brand Registry application
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8Assignment 2Assignment
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9Quiz 2Quiz
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10Day 61 hour 30 mins
Introduction to Product Research
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Why product research matters
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Identifying profitable niches and markets
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Understanding competition and demand assessment
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Data-driven product selection process
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Assignment: Analyze product categories
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11Day 71 hour 30 mins
Product Research Tools & Techniques
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Overview of product research tools
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Using SellerSprite for product research
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Filter-first strategy for finding high-potential products
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Analyzing trends with Google Trends and Pinterest
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Assignment: Conduct product research using tools
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12Day 81 hour 30 mins
Finding Profitable Product Ideas
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Brainstorming product ideas
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Turning passions into profitable products
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Product idea validation techniques
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Criteria for selecting winning products
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Assignment: Generate product ideas list
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13Assignment 3Assignment
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14Quiz 3Quiz
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15Day 91 hour 30 mins
Competition & Demand Analysis
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Evaluating competition for product ideas
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Assessing demand on Amazon and other platforms
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Market saturation analysis
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Identifying gaps in the market
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Assignment: Analyze competition for a product
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16Day 101 hour 30 mins
Trend Research & Long-Term Opportunities
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Using Google Trends for product research
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Seasonal vs evergreen products
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Long-term product opportunities
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Building a sustainable Amazon business
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Assignment: Conduct trend research
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17Day 111 hour 30 mins
Validating Product Demand
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Product validation techniques
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Using simple surveys for market research
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Verifying demand before launch
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Customer feedback and product refinement
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Assignment: Validate a product idea
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18Assignment 4Assignment
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19Quiz 4Quiz
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20Day 121 hour 30 mins
Understanding Product Sourcing
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Product sourcing strategies
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Finding reliable suppliers and manufacturers
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Local vs international sourcing
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Assessing supplier credibility
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Assignment: Research potential suppliers
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21Day 131 hour 30 mins
Sourcing on Alibaba
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Using Alibaba for supplier sourcing
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Filtering thousands of suppliers to a shortlist
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Supplier verification and due diligence
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Avoiding scams and costly sourcing mistakes
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Assignment: Find suppliers on Alibaba
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22Day 141 hour 30 mins
Supplier Communication & Negotiation
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How to contact suppliers professionally
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Asking the right questions
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Sample requests and quotes
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Negotiating the best price without sacrificing quality
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Assignment: Draft a supplier communication template
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23Assignment 5Assignment
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24Quiz 5Quiz
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25Day 151 hour 30 mins
Supplier Management & Quality Control
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Supplier relationship management
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Quality control and product inspections
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Managing samples and initial orders
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Product safety and compliance checks
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Assignment: Create a quality control checklist
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26Day 161 hour 30 mins
Finding American & Local Suppliers
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Finding US suppliers beyond Thomasnet
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Google search strategies for supplier discovery
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Benefits of local sourcing
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Contacting suppliers best practices
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Assignment: Find a local supplier
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27Day 171 hour 30 mins
Shipping & Logistics
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Shipping options: Air vs Sea
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Incoterms and import costs
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Freight forwarders and shipping plans
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Understanding import fees and customs
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Assignment: Create a shipping plan
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28Assignment 6Assignment
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29Quiz 6Quiz
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30Day 181 hour 30 mins
Amazon SEO & Listing Basics
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Amazon SEO fundamentals
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Understanding Amazon's A9 algorithm
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How search works on Amazon
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Listing structure and components
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Assignment: Analyze Amazon listing structure
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31Day 191 hour 30 mins
Keyword Research
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Keyword research for Amazon
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Tools for Amazon keyword research
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Reverse ASIN keyword research
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Building a high-intent keyword list
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Assignment: Create a keyword strategy
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32Day 201 hour 30 mins
Product Title Optimization
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Amazon product title formula
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Including keywords effectively
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Title best practices and guidelines
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A/B testing titles
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Assignment: Optimize a product title
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33Assignment 7Assignment
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34Quiz 7Quiz
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35Day 211 hour 30 mins
Bullet Points & Product Description
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Writing high-converting bullet points
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Product description best practices
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Using customer language
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Formatting for readability
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Assignment: Write optimized bullet points
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36Day 221 hour 30 mins
Backend Search Terms
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Backend search terms and keywords
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Staying within Amazon limits
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Keyword mapping strategy
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Ensuring keyword indexing
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Assignment: Optimize backend search terms
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37Day 231 hour 30 mins
Product Images & A+ Content
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High-converting product photos
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Main image optimization and requirements
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Creating professional images on a budget
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A+ Content and enhanced brand content
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Creating Amazon Brand Story
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Assignment: Create optimized product images
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38Assignment 8Assignment
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39Quiz 8Quiz
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40Day 241 hour 30 mins
Amazon Product Launch Strategy
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30-day step-by-step product launch plan
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Creating launch momentum
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Key strategies for initial sales
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Product Launch tips and best practices
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Assignment: Create a product launch plan
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41Day 251 hour 30 mins
Introduction to Amazon PPC
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What is Amazon PPC and why it matters
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Understanding campaign metrics and performance
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Core metrics: CPC, CTR, ACOS, ROAS
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Where ads show up on Amazon
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Assignment: Set up a basic PPC campaign
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42Day 261 hour 30 mins
Campaign Types & Structure
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Campaign types: Sponsored Products, Sponsored Brands, Sponsored Display
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Setting up effective PPC campaigns
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Portfolio and campaign structure
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Keyword match types (exact, phrase, broad)
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Assignment: Create a campaign structure
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43Assignment 9Assignment
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44Quiz 9Quiz
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45Day 271 hour 30 mins
Keyword Targeting & Bidding
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Keyword targeting strategies
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Bidding strategies and optimization
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Choosing starting bids
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Keyword match type usage
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Assignment: Optimize keyword targeting
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46Day 281 hour 30 mins
Launch Keywords & Strategy
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How many keywords for launch
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Launch keyword selection
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First auto campaign setup
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Campaign launch workflow
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Assignment: Set up a PPC campaign
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47Day 291 hour 30 mins
Campaign Optimization
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Regular optimization routine
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Analyzing campaign performance
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Exact match campaign management
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Improving profitability
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Assignment: Optimize an existing campaign
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48Assignment 10Assignment
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49Quiz 10Quiz
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50Day 301 hour 30 mins
Budget Management & Scaling
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Setting campaign budgets
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Budget allocation strategies
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Scaling profitable campaigns
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Managing costs and margins
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Assignment: Create a budget plan
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51Day 311 hour 30 mins
Inventory Management
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Understanding FBA inventory requirements
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Inventory Management ABC analysis
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Managing inventory to avoid stockouts
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Using FBA dashboards for inventory monitoring
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Assignment: Create an inventory plan
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52Day 321 hour 30 mins
Inventory Planning & Shipping
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Send to Amazon workflow
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Packaging and labeling requirements
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Creating shipping plans
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Inventory storage and warehousing
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Assignment: Create a FBA shipping plan
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53Assignment 11Assignment
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54Quiz 11Quiz
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55Day 331 hour 30 mins
Customer Service & Feedback Management
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Amazon returns and refunds process
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Handling customer issues professionally
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Managing product reviews and feedback
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Building brand reputation through customer satisfaction
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Assignment: Practice customer service scenarios
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56Day 341 hour 30 mins
Advanced Operations
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Multi-channel fulfillment
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FBA New Selection program benefits
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Inventory performance index (IPI)
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Managing aged inventory and storage costs
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Assignment: Optimize inventory operations
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57Day 351 hour 30 mins
Scaling Your Amazon Business
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Scaling strategies for increased sales
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Expanding product lines and diversification
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Outsourcing tasks and automation
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Building a team and systems
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Assignment: Create a scaling plan
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58Assignment 12Assignment
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59Quiz 12Quiz
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60Day 361 hour 30 mins
Final Assessment & Capstone Project
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Comprehensive revision of all topics
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Capstone project: Create a complete Amazon FBA business plan
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Product research, sourcing, listing, and launch strategy
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Final presentation and feedback
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Certification
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Amazon Course Now Open for Admissions
This is to inform all students and professionals that NICON Group of Colleges is now accepting admissions for its comprehensive Amazon Course at the 6th Road Campus and other campuses across Pakistan. Amazon FBA (Fulfillment by Amazon) is a service where Amazon stores and ships products for third-party sellers, handling the heavy lifting of orders, storage, and shipping . Using Amazon FBA allows for easier scaling of your business, enabling you to grow without worrying about logistics . Limited seats are available, and interested candidates are encouraged to register early.
Course Highlights:
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Comprehensive training from beginner to advanced Amazon selling
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Practical, hands-on approach with real-world projects
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Learn product research, sourcing, listing optimization, and PPC advertising
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Master inventory management and scaling strategies
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Expert faculty with industry experience
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Flexible timings and multiple campus locations
Amazon Course - Comprehensive training covering Amazon FBA, product research, listing optimization, PPC advertising, and scaling strategies.
There are no strict prerequisites for this course, though basic computer and internet knowledge is recommended. Students must follow the timetable to enroll in and complete this Amazon Course. It includes:
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Students must be prompt so they do not miss any training sessions
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They must bring a notebook to write down important points
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Candidates must have a learning-oriented mindset
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Having a laptop is highly recommended for practical exercises
Archive
Working hours
| Monday | 9:30 am - 6.00 pm |
| Tuesday | 9:30 am - 6.00 pm |
| Wednesday | 9:30 am - 6.00 pm |
| Thursday | 9:30 am - 6.00 pm |
| Friday | 9:30 am - 5.00 pm |
| Saturday | Closed |
| Sunday | Closed |